Monthly Archives: December 2015

Are doctors really that important?






There’s been a lot of criticism of the individual market recently. The premiums are out of control, some say, and others complain about the narrow-network HMO plans with no out-of-network options. While it is true that people with chronic conditions … Continue reading






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Business owners overestimate workers’ desire for health insurance






The main reason employers offer health insurance to their employees, as we all know, is to attract and retain quality workers. The assumption is that employees appreciate the benefit so much that they factor it into their decision to accept … Continue reading






Posted in Benefits, Sales Tips | Comments Off on Business owners overestimate workers’ desire for health insurance

10 ways to increase site traffic with SEO (Search Engine Optimization)






  So you’ve finally got your website up and running! Chances are, you’ve heard the phrase “If you build it, they will come”, and had hoped this applies to your newly launched website. The unfortunate reality is that people can’t … Continue reading






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Who wins with today’s individual plans?






For brokers who have an HPA private exchange website, their success depends not on their ability to close a sale but rather on their ability to generate leads. That’s because their private exchange includes a toll-free number and a world-class … Continue reading






Posted in Open Enrollment, Sales Tips | Comments Off on Who wins with today’s individual plans?

OPEN ENROLLMENT: How to make the second half more successful than the first






If you sell individual health insurance, you don’t need us to tell you that this has been a difficult open enrollment period—you already know. With rising premiums, rising out-of-pockets, and shrinking networks, the products we’re trying to sell are far … Continue reading






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One more week for 1/1 effectives






The 2016 open enrollment period isn’t yet halfway over, but brokers only have one week left to sign clients up for a January 1 effective date. After that, new enrollees will be effective February 1, and those enrolling between January … Continue reading






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